Identity Marketing | Promotional Products & Apparel

Case Study: Let the Games Begin!

2 days ago

Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. Ho...

6 Benefits of Customer Loyalty Programs

Apr 30

Everybody loves getting new business – it’s exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into g...

Print's Not Dead: How Print Products Can Work for You

Apr 23

In the past decade, many businesses have moved away from print marketing to focus almost entirely on digital marketing. You may have even heard people say that print is dead. However, print media has ...

Case Study: A Spoon-taneous Promotion

Apr 15

Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mugs w...

6 A+ Products for Online Education Courses

Apr 08

Classrooms have looked very different this year. Who agrees? Notebooks have turned into laptops, desks have turned into dining room tables, and students have kept their distance by learning and study...

Case Study: Spec-Tacular Promotions

Apr 01

Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year’s Spring Break in Jamaica for an MTV even...

Case Study: I've Got You Covered

Mar 25

Description: Chenille Blanket Industry: Health Care / Pharmaceutical What it was purchased for: A local hospital needed blankets to hand out to children who were currently patients that they could t...

Case Study: Too Hot to Jot

Mar 18

Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consistent....

Lead a Healthier Lifestyle With These 6 Promotional Products

Mar 10

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, the ...

Our Top 10 Favorite Eco-Friendly Products

Mar 03

Sometimes it’s good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The produ...

Case Study: Bake in Business

Feb 24

Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come to t...

5 Promo Products for the Stay-at-Home Worker

Feb 17

Working from home has become the norm these days. It’s also becoming increasingly difficult to separate our professional lives from our personal lives. From trying to make deadlines, cooking din...

7 Red-Hot Promotional Products for Valentine's Day

Feb 10

Valentine’s Day is typically thought of as a holiday for romantic partners, but they’re not the only people who deserve to get a little love! It’s also a great holiday to show apprec...

Top 10 Promotional Product Ideas for the Construction Industry

Feb 03

Whether you’re working in the construction industry, cater to outdoor enthusiasts, or simply want to lead a company-wide safety session, having an array of timely, yet practical promotional prod...

Case Study: Raise Your Glass!

Jan 27

Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their ta...

Case Study: Computer Repair At Your Fuzzy Fingertips

Jan 20

A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when th...

Case Study: Getting Bent out of Shape for More Business

Jan 12

Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the fo...

6 Products to Make Flu Season a Little Easier

Jan 05

As the weather turns cooler and the leaves change color, cold and flu season begins to rear its ugly head. Cold and flu season typically starts in the fall and peaks in January and February, and this ...

Case Study: Go Green or Go Home

Dec 29, 2020

Item: goingreen™ Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company’s s...

Case Study: Inking Impressions

Dec 22, 2020

Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided on ...

The Power of Promo: Why People Love Freebies

Dec 15, 2020

Getting free items can feel like winning the lottery. Whether it’s a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something f...

Case Study: A Hole in One Promotion

Dec 08, 2020

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...

Case Study: Recycle, Reuse, Read a Book!

Nov 30, 2020

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the students ...

Case Study: Happy to Hang Around

Nov 23, 2020

Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...

Your Product Decorating Questions Answered

Nov 16, 2020

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether that...

Case Study: Roll Up in Style

Nov 08, 2020

Description: Roll-Up Blanket Industry: Corporate / Fortune 500 What it was purchased for: A reward to employees for good service. How it was distributed: These blankets were mailed to locations aro...

Case Study: Jot It Down

Nov 01, 2020

Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded it...

5 Fail-Proof Ideas for Your Business Instagram

Oct 25, 2020

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...

7 Camping Promotional Products for the Great Outdoors

Oct 17, 2020

Whether you’re looking to relax and recharge or seeking adventure, getting out into nature provides everyone some peace and quiet from our regular lives. Help your customers enjoy the great o...

6 Things You're Missing out on by Not Using Promotional Products

Oct 10, 2020

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...

It's Party Thyme: 7 Products for Plant Lovers

Oct 03, 2020

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren’t just beautiful home décor- they’re actually good for your health! Owning indoor...

8 Promotional Products to Win Game Day

Sep 26, 2020

From Friday night lights, Saturday morning tailgating, to Sunday watch parties, show support for your team with some promotional products for the win! Touchscreen Gloves Add your logo to these tou...

Must-Have Promotional Products for the Real Estate Industry

Sep 18, 2020

Real estate promotional products are a memorable way to stay top of mind with your clients by promoting your brand, while also giving something back to your clients. Whether it’s part of a direc...

Your Customers Won't Want to Remove These Promotional Products From Their Desks

Sep 11, 2020

At the end of the day, promotional products are really all about getting brands out in front of people to grow awareness and ultimately, increase sales! If you want to get strategic, there are a coupl...

Case Study: Adventure Awaits

Sep 04, 2020

An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifestyl...

Case Study: Safety First

Aug 27, 2020

Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a brande...

The Value of Custom Packaging

Aug 20, 2020

When you advertise your business or organization with promotional products, you want those items to be unique, interesting, and memorable. So, shouldn’t that same principle apply to the packagin...

Case Study: Plastics Make it Possible

Aug 11, 2020

Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow. T...

How to Put Together an Onboarding Kit

Aug 04, 2020

Employee engagement starts the second a new employee walks in the door, so it’s important for companies to make a good impression on their first day! The onboarding process shouldn’t just ...

5 Out of the Box Promotional Products We Love…and You Will Too!

Jul 27, 2020

We’ve all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here’s a little e...

6 Budget-Friendly Products to Drive High-End Sales

Jul 20, 2020

Are you looking for a marketing campaign that is not only successful but budget-friendly? Good news! You don’t have to break the bank to find promotional products that get the job done and leave...

What Millennials Want (And How to Work With Them)

Jul 13, 2020

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for le...

10 Luxurious Products for Your VIP Customers

Jul 06, 2020

Most people crave the feeling of class, power, and status that comes with enjoying luxury products. Those who claim they don’t, just haven't gotten a chance to experience it for free. So, what b...

Case Study: The Weather is Snow Joke

Jun 29, 2020

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. The...

Case Study: An Icy Cool Promotion

Jun 21, 2020

Description: 16 Oz. Swiggy Stainless Steel Bottle Industry: Non-Profit What it was purchased for: The item was purchased for a youth camping trip. The bottles were meant to hold the water for a ...

5 Healthy Tips for Business Trips

Jun 14, 2020

So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internationall...

7 Ways to Take Advantage of Your Lunch Break

Jun 07, 2020

Taking a lunch break is important. It’s a time when you can step away from your computer and have a little “me” time. Your lunch break should be a time when you can unplug and stop t...

6 Promotional Signs to Let Customers Know You’re Open For Business

May 31, 2020

As restaurants, salons, retail stores, and more begin reopening the doors, many business owners are trying to think of bold ways to visually attract customers to their businesses. From curbside food p...

7 Ways to Instantly Make Your Website More User-Friendly

May 24, 2020

With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips will...

Case Study: It Takes a Village

May 17, 2020

Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more di...

5 Promotional Products for Firemen and Fire Departments

May 09, 2020

Firemen deserve a special kind of admiration. They spend their careers rushing into buildings while others are rushing out. Many departments require aid from the community, and that’s where f...

Why You Should Buy USA-Made

May 02, 2020

During times of growing uncertainty in the global markets, customers are becoming more and more interested in purchasing American-made items. Buying American-made is about more than just patriotism &n...

Case Study: Health & Wellness Spas

Apr 25, 2020

Products Javalina Jewel® Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourage f...

How to Gain Inspiration in 5 Minutes

Apr 18, 2020

People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an audi...

9 Useful Apps for Sales & Marketing Professionals

Apr 11, 2020

Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how yo...

10 Must-Have Tech Products and Accessories

Apr 04, 2020

If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wearab...

5 Environmentally-Friendly Promotional Products

Mar 27, 2020

How about that Earth, huh? She sure is something. Fortunately, there are plenty of people in the promotional products industry that feel the same way. In fact, we can offer you thousands of products t...

6 Morning Routine Products That Will Wake Anyone Up

Mar 20, 2020

Everyone has their very own personalized morning routine. It doesn't matter if you wake up 3 hours before work or 20 minutes before you have to rush out the door, with Pop-Tart in hand, we all have ou...

How Promo Products Can Make a Lasting Impression

Mar 12, 2020

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...

8 Promo Products That Will Kick Start Your Goals

Mar 05, 2020

We all want to live healthier, sleep deeper, and work better. These motivational promotional products will help kickstart goals and increase your brand visibility! Exercise Band Let's get physical...

5 Easy Ways to Achieve a Positive Outlook

Feb 27, 2020

One of the most powerful things you can do to set yourself up for success is practice the art of positive thinking. It's easy to let the struggles of everyday life control your attitude. But by practi...

Case Study: Yes, We Can!

Feb 20, 2020

Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out ...

Case Study: A Cheese-y Promotion

Feb 12, 2020

Objective A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. Product Coupon Gatefold Photo Folder Personalization...

6 Things You're Missing Out on by Not Using Promotional Products

Feb 05, 2020

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...

Get in Gear With These Automotive Promo Products

Jan 29, 2020

Branding these car-accessory promotional products for a campaign will drive more customers to your business! In the U.S., the average daily work commute is 26 minutes and Americans spend around 38 hou...

8 Dental Products That Will Make You Smile

Jan 22, 2020

Promotional products are great for handing out after patient visits, at conferences and events, or to have available in your reception area. Here are our 8 favorite dental promotional products that he...

5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N

Jan 15, 2020

Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students in ...

5 Simple Tips to Organize and Run Effective Meetings

Jan 07, 2020

If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are in...

Case Study: Keeping Colds at Bay, One Spritz at a Time

Dec 31, 2019

Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Case H...

5 Festive Promotional Products for Holiday Parties

Dec 24, 2019

The holidays can get pretty hectic, so it’s always nice to receive some wise advice to help you through the celebrations. Our first piece of advice is to use mistletoe strategically. Your partne...

Case Study: Hay, Where'd You Get That Tote?

Dec 17, 2019

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A...

Case Study: Fun in the Sun

Dec 09, 2019

Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doin...

10 Promotional Products for Healthy Living

Dec 02, 2019

We all strive to be our best selves, but sometimes it’s easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down th...

Case Study: A New Way to Do Cross-Promotions

Nov 25, 2019

Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case His...

5 Outside-the-Box Promotional Products for Your Next School Order

Nov 18, 2019

If you’ve ever placed an order for promotional products for a school, you have probably seen your fair share of t-shirts and baseball caps. And trust us, those are definitely important! Wearable...

How to Juggle Work and Life Balance Like a Boss

Nov 10, 2019

Sometimes life gets hard. You don’t have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can...

Case Study: The Big Picture

Nov 03, 2019

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...

Case Study: Sharper Students

Oct 27, 2019

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocates n...

Case Study: Save the Date, Save the Day

Oct 20, 2019

Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived value...

Why You Need Promotional Products

Oct 13, 2019

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advert...

Case Study: Beach Balls? Bingo!

Oct 06, 2019

Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...

3 Simple Ways to Boost Your Mood Right Now

Sep 28, 2019

Do you ever get a case of the Mondays…on a Thursday? We all get down sometimes, but that doesn’t mean we need to stay there. Whether someone said something that upset you, you’re st...

Case Study: Financial Industry

Sep 21, 2019

Products Javalina® Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing t...

5 Men's Wearable Promotional Products for the Office and Beyond

Sep 14, 2019

It’s fun giving out promotional products like fidget spinners and stress balls, but sometimes you need an option for the guy that likes to keep it a bit more professional. These business casu...

6 Snap-Worthy Products for Every Photographer

Sep 07, 2019

Do you know what bokeh means? Aperture? That’s ok if you don’t, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot of t...

Yes, There's a Difference: Everything You Need to Know About Pens

Aug 31, 2019

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can be ...

10 Tweetable Quotes for Motivation

Aug 23, 2019

People love quotes. That’s probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company’s account. How...

5 Corporate Gifts Your Clients Will Love

Aug 16, 2019

Corporate gifts are a great way to thank your clients for keeping you in business. When done right, they can also function as employee rewards/incentives. Here are a few of our favorite promotional pr...

7 Promotional Products Perfect for Weddings

Aug 09, 2019

Adding names, monograms, or wedding dates to wedding favors is a great way to increase the wow-factor of any event. After everyone leaves the reception, these personalized gifts are there to help them...

Case Study: Keep Warm Buddy Set

Jul 26, 2019

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They ch...

Case Study: Look, Ma, No Hands!

Jul 19, 2019

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget...

Case Study: 3D is the Key

Jul 11, 2019

A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of prod...

Case Study: Guess the Flavor Lip Balm

Jul 04, 2019

Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps De...

7 Promo Products That Will Get the Party Started

May 29, 2019

Do you remember the birthday parties you went to when you were a kid? And the party favors you received at the end of the festivities? Sometimes, those parting gifts were the highlight of the party. B...

Case Study: Rock out on the Run

May 22, 2019

Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use dur...

Case Study: Fewer Tricks and More Treats: Halloween Safety Lanyard

May 15, 2019

Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Case H...

Branding 101: Let’s Talk Logos

May 08, 2019

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...

8 Corporate Gifts for Your Employees

May 01, 2019

The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift. A...

Give Your School Clubs a Boost With These Promotional Products

Apr 24, 2019

School clubs are an essential part of student life, and we’ve got the essential pieces you need to make the clubs a big success. These are promotional products that you can use for both to help ...

Your Brand Is Your Business - Market It!

Apr 16, 2019

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

6 Promotional Products to Fit Your Budget

Apr 09, 2019

Branding: it’s something that every company needs but there can be a common misconception that you need a large budget to get started. That’s not the case! Branding and promoting your comp...

6 Retro Products That Are a Blast From the Past

Apr 02, 2019

No matter what decade you think of when you think of “retro products”, you can bet there’s a customizable product perfect for your next event. Using nostalgia to promote your busines...

Branding 101: What Makes a Brand Powerful

Mar 26, 2019

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...

Case Study: College Fair Giveaway

Mar 19, 2019

Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...

Case Study: Attract New Customers

Mar 12, 2019

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...

6 Promotional Products That Put Safety First

Mar 04, 2019

Whether it’s on a construction site, warehouse, or a laboratory, it’s always important to help your workers stay safe. Encourage your employees to make safe choices all year long with thes...

How to Protect Your Business From Hackers

Feb 25, 2019

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluable ...

Graphic Design Terms Everyone Should Know

Feb 18, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...

Top 8 Promotional Products for Real Estate Professionals

Jun 27, 2019

If you work in real estate, you know that your field generates billions of dollars in revenue per year in residential, commercial and industrial sectors. And you could pocket a good amount of that yie...

Relax and Unwind With These 10 Promo Products

Jun 20, 2019

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you’ve had back to back meetings or you’ve had a stressful travel week. Whatever the case, ...

Cook Up a Storm With These 5 Promotional Products

Jun 13, 2019

There are hundreds of cooking gadgets that claim to make people’s lives easier but many of them end up collecting dust in the junk drawer. We’ve found the best and most useful kitchen prod...

Case Study: Boosting Trade Show Booth Traffic

Jun 05, 2019

The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traffic ...

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